World Schools in numbers

Web traffic and demographics for 2023

Key numbers

Unique Vistors

Unique Vistors in 2023

1.5 Mio

Pageviews

Total pageviews in 2023

3 Mio

Admission Inquiries

Number of requests sent to school members in 2023

9'000

Time spent

Avg. Time Spent on Profile
2m59s

Languages

Number of languages 2023

12

2022: A Record Year for World Schools

2022 was a record year for World Schools. With web traffic up by 56% year over year, parents’ demand remained strong with more than 9000 admission inquiries – a growth of 61%. 90% of school members were satisfied with their results and happily renewed their membership.

In 2021, we added additional languages, leading to rapid growth in new markets and territories such as Japan. Looking ahead to 2023, we are seeing an increase in demand for schools in regions that have recently reopened from COVID.

To meet the growing needs of our users, we have launched a totally new version of our website with new map filters and features helping parents identify the right fit school even more easily. We have also completely redesigned the user experience on mobile to provide a seamless experience for those using our platform from any device.

“We are thrilled to see such strong growth this past year,” said CEO Alexander Peipers. “It’s been amazing to see how our platform has grown and evolved over the last few years, and I’m confident that this trend will continue going into 2023.”

At World Schools, we strive to provide the most comprehensive platform for connecting families with schools around the world. We are excited to be part of this journey as parents search for educational opportunities that best fit their needs.

Exponential traffic growth since 2018

Visits on world-schools.com grew 50% year over year.

Reach families from 240 Countries

Europe
39%
Americas
34%
Asia
20%
Africa
5%
Oceania
1%

With a reach that extends to the top earners worldwide, families from over 240 countries have visited World Schools in 2022. This impressive number has been achieved thanks to our number one ranking on search engines in more than 12 languages, allowing families to find World Schools in their native language.

The United States leads the list of visitors at 19.51%, followed by Germany (5.27%), the United Kingdom (4.81%) and Japan (1.68%). Other countries among the top 20 include Spain, France, Italy, Mexico, Brazil, India, Russia, Canada, Netherlands, Poland, Switzerland and Australia. Additionally, the UAE (1.21%), Singapore (1.13%), Colombia (1.1%) and China (1.02%) are also part of this impressive list of countries visiting World Schools’ website.

Audience

At World Schools we strive to provide high quality educational experiences with a global perspective, so it’s exciting to see how far-reaching our impact has become!

Users by intent

What parents are searching on world schools

Find a school
78%
Educational knowledge
20%
General contact for help
2%

Users by device

What parents are searching on world schools

Mobile
63%
Desktop
36%
tablet
1%

Users by language

What parents are searching on world schools

Mobile
63%
Desktop
36%
tablet
1%

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