School Marketing September 27, 2019

5 Reasons Why Joining World Schools

At World Schools we are dedicated to redefining digital marketing for international schools. As the best ranking school guide connecting families with the leading international schools from around the world, we created an unique approach to drive traffic to our members resulting of 5 unique reasons to join.

Being in charge of online marketing in a school is full of challenges when it comes to select the best channels to advertise your school in. School directors who signed up their school previously have reported great results for this academic year! Discover 5 Reasons, why joining World Schools will be essential for your school to recruit more students for the next academic year 2020/21!

1. More Visibility & Traffic

World Schools is today the #1 ranking website on google for families searching for the best international schools all over the world. Schools which join will be included in unlimited top ranking collections relevant for their country, city, curriculum or specialty.
As a result, schools will get exponentially higher visibility, awareness and traffic for their school profile.

2. More Recognition

By becoming a member of World Schools, your school will become featured in unlimited #1 ranking ‘best of’ collections, for example ‘Best IB schools in the world’.
Whether parents are searching for the best IB schools in your city, top International schools or preschools in your country they will find your school listed in some of our premium collections.
You can also ask us to create new collection for your school.

3. More Admission Inquiries

In 2018, World Schools reached the magical mark of 10’000 inquiries, that were forwarded to our member schools.
The way it works is that our inhouse admission team will review each and every inquiry very carefully in order and pre-qualify it before forwarding it to the schools admission department. This ensures that we can send you requests from families that are relevant for your location, curriculum age and gender requirements.

4. International Reach

Reaching more international families is a major interest for many Schools. World Schools will help you reach new families worldwide.
One of our unique directory features is that World Schools exist in 7 languages, English, German, Spanish, French, Russian, Arabic or Chinese. As a result our target audience consists of families from more than 170 different countries and is actively searching for Top Schools.
When people start to search for schools in their mother tongue they will find your school through our guide listed on the 1st page of Google.
Your school will then get traffic and inquiries from new prospective parents you wouldn’t reach only in English.

5. Relevant Audience

Our visitors consist of internationally minded families that are in the process of searching for the best schools, whether locally or abroad. Since 80% of our traffic is organic, our member schools will be found by families who are actively searching for schools and who are in the market right now.
Most millennial families simply start their search by typing ‘what are the best international schools in…’ or ‘what are the best IB schools in…’. Parents who enter World Schools from these search terms will be highly relevant for every school presented to them by World Schools.

How to register your school?

When signing up to World Schools, your school will receive a dedicated profile page and you will be featured in various top-ranking collections, which generate qualified traffic and increase potential for new students enrolments from around the world.
If you would like to move ahead the first step is to receive a proposition from us. Leave your details and we will get back to you shortly with the membership options.